Brand Manager

Description

• Develop and execute strategic business plans for product lunches and existing portfolios to achieve sales, profitability, and market share targets
• Plan and implement omnichannel marketing campaigns, events, and programs aligned with brand strategy
• Optimize resource allocation through ROI-driven decision-making
• Build and manage strong relationships with key stakeholders, including cross-functional teams and external partners
• Analyse market trends, sales data, and customer insights (e.g. IQVIA, retail audits, shopper research) to identify growth opportunities
• Drive digital initiatives to enhance customer engagement and evaluate effectiveness of digital strategies
• Support sales teams through product training, disease education, and KOL engagement
• Uphold company values in all business interactions

Qualifications

• Bachelor’s Degree in Science, Pharmacy, Marketing, or Business
• Minimum 3 years working experience, with at least 1 year in pharmaceutical product management/marketing
• Experience managing ethical/pharma brands portfolio
• Strong communication and stakeholder management skills
• Strong business acumen with the ability to translate insights into strategy
• Proficient in Microsoft Office