Senior Manager, Business Insights

Description

• Monitor and analyze market trends, competitive activity, patient and prescriber behaviours, and payer dynamics to uncover insights that inform strategic decisions and identify growth opportunities.
• Partner with leaders across Marketing, Sales, Sales Ops, Finance, and Access teams to deliver data-driven insights that influence strategy, resource allocation, and operational planning.
• Support forecasting teams by collaborating on predictive modelling, scenario planning, and assumption development, ensuring data alignment with corporate demand planning and supply chain functions.
• Leverage advanced analytics to translate complex datasets into clear, actionable recommendations for senior management and stakeholders.
• Provide analytical support for evaluating business cases in both the current portfolio and pipeline, helping guide investment and product strategy decisions.
• Establish and enhance processes for collecting, integrating, and analyzing market intelligence to ensure consistent, high-quality strategic insights across the organization.
• Collaborate with internal and external partners to share market findings and ensure alignment across teams.
• Provide omni-channel insights and data to support patient omni-channel marketer.

Qualifications

• Bachelor’s Degree Required; MBA preferred.
• 8–10 years of progressive experience in forecasting, business analytics, or market insights, preferably within the pharmaceutical or biotech industry.
• Ability to anticipate market trends and proactively adapt forecasting strategies.
• Demonstrated ability to translate complex data and analytics into clear, actionable business insights for senior stakeholders.
• Understanding of Canadian healthcare and pharmaceutical market dynamics, including payer, provider, and patient segments or markets.